Mailchimp ↗

Mailchimp Gradient

#FFE01B

#DAAC24

Text readability

Brand WarmBold Tech

Mailchimp Gradient is a warm and bold 2-colour linear gradient that runs from yellow (#FFE01B) to orange (#DAAC24) at 135°. It is inspired by Mailchimp’s brand colours, a reference point for tech interfaces. Black text reads best on it, at a contrast ratio of 12.7:1 against the gradient’s average colour (AAA). Check every point, not just the average →

Unofficial reference: inspired by Mailchimp’s brand colours, which may differ from its official guidelines. The Gradients is not affiliated with or endorsed by Mailchimp. Mailchimp is a trademark of its owner. The CSS is free to use, but don’t use these colours to make your own product look like Mailchimp’s. Terms

CSS

background: linear-gradient(135deg, #FFE01B, #DAAC24);

Tailwind

bg-gradient-to-br from-[#FFE01B] to-[#DAAC24]

Figma token

{
    "mailchimp": {
        "value": "linear-gradient(135deg, #FFE01B 0%, #DAAC24 100%)",
        "type": "color"
    }
}

Mailchimp Gradient for SwiftUI, Flutter, Android and more

The same gradient, same direction, ready for your app or design system.

let mailchimpGradient = LinearGradient(
    colors: [
        Color(red: 1, green: 0.878, blue: 0.106),
        Color(red: 0.855, green: 0.675, blue: 0.141)
    ],
    startPoint: UnitPoint(x: 0, y: 0),
    endPoint: UnitPoint(x: 1, y: 1)
)

// Usage
Rectangle().fill(mailchimpGradient)

val mailchimpColors = listOf(Color(0xFFFFE01B), Color(0xFFDAAC24))

Modifier.drawBehind {
    drawRect(
        Brush.linearGradient(
            colors = mailchimpColors,
            start = Offset(size.width * 0f, size.height * 0f),
            end = Offset(size.width * 1f, size.height * 1f)
        )
    )
}

<!-- res/drawable/mailchimp_gradient.xml -->
<shape xmlns:android="http://schemas.android.com/apk/res/android"
    android:shape="rectangle">
    <gradient
        android:angle="315"
        android:startColor="#FFE01B"
        android:endColor="#DAAC24"
        android:type="linear" />
</shape>

const mailchimpGradient = LinearGradient(
    begin: Alignment(-1, -1),
    end: Alignment(1, 1),
    colors: [Color(0xFFFFE01B), Color(0xFFDAAC24)],
);

// Usage
Container(decoration: const BoxDecoration(gradient: mailchimpGradient))

import { LinearGradient } from 'expo-linear-gradient';

<LinearGradient
  colors={['#FFE01B', '#DAAC24']}
  start={{ x: 0, y: 0 }}
  end={{ x: 1, y: 1 }}
  style={{ flex: 1 }}
/>

<svg xmlns="http://www.w3.org/2000/svg" width="1200" height="630" viewBox="0 0 1200 630">
  <defs>
    <linearGradient id="mailchimp" x1="0" y1="0" x2="1" y2="1">
      <stop offset="0%" stop-color="#FFE01B" />
      <stop offset="100%" stop-color="#DAAC24" />
    </linearGradient>
  </defs>
  <rect width="100%" height="100%" fill="url(#mailchimp)" />
</svg>

:root {
  --mailchimp-1: #FFE01B;
  --mailchimp-2: #DAAC24;
  --mailchimp-angle: 135deg;
  --mailchimp: linear-gradient(var(--mailchimp-angle), var(--mailchimp-1), var(--mailchimp-2));
}

.hero {
  background: var(--mailchimp);
}

$mailchimp-1: #FFE01B;
$mailchimp-2: #DAAC24;
$mailchimp: linear-gradient(135deg, $mailchimp-1, $mailchimp-2);

@mixin mailchimp-bg {
  background: $mailchimp-1;
  background: $mailchimp;
}

Colours in the Mailchimp Gradient

Stop	Name	HEX	RGB	HSL
1	Yellow	`#FFE01B`	`rgb(255, 224, 27)`	`hsl(52, 100%, 55%)`
2	Orange	`#DAAC24`	`rgb(218, 172, 36)`	`hsl(45, 72%, 50%)`

Mailchimp Gradient in use

Build something beautifulA hero section on the Mailchimp GradientGet started

Button

Card accentAs a border or progress bar

Gradient text

Mailchimp Gradient variations

Reversed

Horizontal

Radial

Conic

Softer

Deeper

Smooth (OKLCH)

Hard stops

Download as an image

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Frequently asked questions

What are the hex codes for the Mailchimp Gradient?

The Mailchimp Gradient uses 2 colours: #FFE01B and #DAAC24, at an angle of 135°.

How do I use the Mailchimp Gradient in CSS?

Paste background: linear-gradient(135deg, #FFE01B, #DAAC24); into any element’s styles. For Tailwind, use the class list in the Tailwind block above.

What text colour works on the Mailchimp Gradient?

Black text has the best contrast, at 12.7:1 against the gradient’s average colour, which is AAA. Check the lightest and darkest ends too if text spans the whole gradient.