Instagram ↗

Instagram Gradient

#F58529

#DD2A7B

#8134AF

Text readability

Brand WarmBold Tech

Instagram Gradient is a warm and bold 3-colour linear gradient that runs from orange (#F58529) through pink (#DD2A7B) to purple (#8134AF) at 45°. It is inspired by Instagram’s brand colours, a reference point for tech interfaces. Black text reads best on it, at a contrast ratio of 4.7:1 against the gradient’s average colour (AA). Check every point, not just the average →

Unofficial reference: inspired by Instagram’s brand colours, which may differ from its official guidelines. The Gradients is not affiliated with or endorsed by Instagram. Instagram is a trademark of its owner. The CSS is free to use, but don’t use these colours to make your own product look like Instagram’s. Terms

CSS

background: linear-gradient(45deg, #F58529, #DD2A7B, #8134AF);

Tailwind

bg-gradient-to-tr from-[#F58529] via-[#DD2A7B] to-[#8134AF]

Figma token

{
    "instagram": {
        "value": "linear-gradient(45deg, #F58529 0%, #DD2A7B 50%, #8134AF 100%)",
        "type": "color"
    }
}

Instagram Gradient for SwiftUI, Flutter, Android and more

The same gradient, same direction, ready for your app or design system.

let instagramGradient = LinearGradient(
    colors: [
        Color(red: 0.961, green: 0.522, blue: 0.161),
        Color(red: 0.867, green: 0.165, blue: 0.482),
        Color(red: 0.506, green: 0.204, blue: 0.686)
    ],
    startPoint: UnitPoint(x: 0, y: 1),
    endPoint: UnitPoint(x: 1, y: 0)
)

// Usage
Rectangle().fill(instagramGradient)

val instagramColors = listOf(Color(0xFFF58529), Color(0xFFDD2A7B), Color(0xFF8134AF))

Modifier.drawBehind {
    drawRect(
        Brush.linearGradient(
            colors = instagramColors,
            start = Offset(size.width * 0f, size.height * 1f),
            end = Offset(size.width * 1f, size.height * 0f)
        )
    )
}

<!-- res/drawable/instagram_gradient.xml -->
<shape xmlns:android="http://schemas.android.com/apk/res/android"
    android:shape="rectangle">
    <gradient
        android:angle="45"
        android:startColor="#F58529"
        android:centerColor="#DD2A7B"
        android:endColor="#8134AF"
        android:type="linear" />
</shape>

const instagramGradient = LinearGradient(
    begin: Alignment(-1, 1),
    end: Alignment(1, -1),
    colors: [Color(0xFFF58529), Color(0xFFDD2A7B), Color(0xFF8134AF)],
);

// Usage
Container(decoration: const BoxDecoration(gradient: instagramGradient))

import { LinearGradient } from 'expo-linear-gradient';

<LinearGradient
  colors={['#F58529', '#DD2A7B', '#8134AF']}
  start={{ x: 0, y: 1 }}
  end={{ x: 1, y: 0 }}
  style={{ flex: 1 }}
/>

<svg xmlns="http://www.w3.org/2000/svg" width="1200" height="630" viewBox="0 0 1200 630">
  <defs>
    <linearGradient id="instagram" x1="0" y1="1" x2="1" y2="0">
      <stop offset="0%" stop-color="#F58529" />
      <stop offset="50%" stop-color="#DD2A7B" />
      <stop offset="100%" stop-color="#8134AF" />
    </linearGradient>
  </defs>
  <rect width="100%" height="100%" fill="url(#instagram)" />
</svg>

:root {
  --instagram-1: #F58529;
  --instagram-2: #DD2A7B;
  --instagram-3: #8134AF;
  --instagram-angle: 45deg;
  --instagram: linear-gradient(var(--instagram-angle), var(--instagram-1), var(--instagram-2), var(--instagram-3));
}

.hero {
  background: var(--instagram);
}

$instagram-1: #F58529;
$instagram-2: #DD2A7B;
$instagram-3: #8134AF;
$instagram: linear-gradient(45deg, $instagram-1, $instagram-2, $instagram-3);

@mixin instagram-bg {
  background: $instagram-1;
  background: $instagram;
}

Colours in the Instagram Gradient

Stop	Name	HEX	RGB	HSL
1	Orange	`#F58529`	`rgb(245, 133, 41)`	`hsl(27, 91%, 56%)`
2	Pink	`#DD2A7B`	`rgb(221, 42, 123)`	`hsl(333, 72%, 52%)`
3	Purple	`#8134AF`	`rgb(129, 52, 175)`	`hsl(278, 54%, 45%)`

Instagram Gradient in use

Build something beautifulA hero section on the Instagram GradientGet started

Button

Card accentAs a border or progress bar

Gradient text

Instagram Gradient variations

Reversed

Horizontal

Radial

Conic

Softer

Deeper

Smooth (OKLCH)

Hard stops

Download as an image

Free PNG wallpapers and backgrounds, drawn in your browser at full resolution.

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Frequently asked questions

What are the hex codes for the Instagram Gradient?

The Instagram Gradient uses 3 colours: #F58529, #DD2A7B and #8134AF, at an angle of 45°.

How do I use the Instagram Gradient in CSS?

Paste background: linear-gradient(45deg, #F58529, #DD2A7B, #8134AF); into any element’s styles. For Tailwind, use the class list in the Tailwind block above.

What text colour works on the Instagram Gradient?

Black text has the best contrast, at 4.7:1 against the gradient’s average colour, which is AA. Check the lightest and darkest ends too if text spans the whole gradient.