Privacy Policy
Last updated: May 2026
Who we are
The Gradients (“we”, “us”, “our”) is an independent design reference website located at thegradients.com. We are not affiliated with, endorsed by, or connected to any of the brands featured on this site.
What information we collect
Information you provide voluntarily When you use our Submit a Gradient form, we collect the information you choose to provide — including brand name, color codes, your email address (optional), and any notes you include. This information is used solely to review and publish your submission.
Information collected automatically Like most websites, we may collect basic technical information when you visit — including your IP address, browser type, pages visited, and time spent on the site. This is standard web server log data.
Cookies We use essential cookies to keep the site functioning. If we add analytics or advertising in the future, we will update this policy and obtain any required consent.
How we use your information
We use the information we collect to:
- Review and publish gradient submissions
- Respond to enquiries or feedback
- Improve the site and its content
- Understand how visitors use the site
We do not sell, rent, or share your personal information with third parties for their marketing purposes.
Third-party services
We may use third-party services including:
- Google Analytics — to understand site traffic (anonymised where possible)
- Google AdSense — if advertising is enabled in the future
- Cloudflare — for performance and security
Each of these services has its own privacy policy governing their use of data.
Data retention
Gradient submissions and any associated email addresses are retained for as long as the gradient remains published on the site. You may request deletion at any time by contacting us.
Your rights
Depending on your location, you may have rights including the right to access, correct, or delete your personal data. To exercise any of these rights, contact us at the email below.
Children’s privacy
This site is not directed at children under 13. We do not knowingly collect personal information from children.
Changes to this policy
We may update this Privacy Policy from time to time. The date at the top of this page reflects when it was last revised. Continued use of the site after changes constitutes acceptance of the updated policy.
Contact
If you have questions about this Privacy Policy or how we handle your data, contact us at:
hello@thegradients.com