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ByteDance Gradient

#000000
#1D6AFA
Text readability
Brand DarkCool Tech

ByteDance Gradient is a dark and cool 2-colour linear gradient that runs from near-black (#000000) to blue (#1D6AFA) at 135°. It is inspired by ByteDance’s brand colours, a reference point for tech interfaces. White text reads best on it, at a contrast ratio of 11.5:1 against the gradient’s average colour (AAA). Check every point, not just the average →

Unofficial reference: inspired by ByteDance’s brand colours, which may differ from its official guidelines. The Gradients is not affiliated with or endorsed by ByteDance. ByteDance is a trademark of its owner. The CSS is free to use, but don’t use these colours to make your own product look like ByteDance’s. Terms

CSS
background: linear-gradient(135deg, #000000, #1D6AFA);
Tailwind
bg-gradient-to-br from-[#000000] to-[#1D6AFA]
Figma token
{
    "bytedance": {
        "value": "linear-gradient(135deg, #000000 0%, #1D6AFA 100%)",
        "type": "color"
    }
}

ByteDance Gradient for SwiftUI, Flutter, Android and more

The same gradient, same direction, ready for your app or design system.

let bytedanceGradient = LinearGradient(
    colors: [
        Color(red: 0, green: 0, blue: 0),
        Color(red: 0.114, green: 0.416, blue: 0.98)
    ],
    startPoint: UnitPoint(x: 0, y: 0),
    endPoint: UnitPoint(x: 1, y: 1)
)

// Usage
Rectangle().fill(bytedanceGradient)

Colours in the ByteDance Gradient

StopNameHEXRGBHSL
1Near-black#000000rgb(0, 0, 0)hsl(0, 0%, 0%)
2Blue#1D6AFArgb(29, 106, 250)hsl(219, 96%, 55%)

ByteDance Gradient in use

Build something beautifulA hero section on the ByteDance GradientGet started
Button
Card accentAs a border or progress bar
Gradient text

ByteDance Gradient variations

Reversed
Horizontal
Radial
Conic
Softer
Deeper
Smooth (OKLCH)
Hard stops

Download as an image

Free PNG wallpapers and backgrounds, drawn in your browser at full resolution.

Frequently asked questions

What are the hex codes for the ByteDance Gradient?

The ByteDance Gradient uses 2 colours: #000000 and #1D6AFA, at an angle of 135°.

How do I use the ByteDance Gradient in CSS?

Paste background: linear-gradient(135deg, #000000, #1D6AFA); into any element’s styles. For Tailwind, use the class list in the Tailwind block above.

What text colour works on the ByteDance Gradient?

White text has the best contrast, at 11.5:1 against the gradient’s average colour, which is AAA. Check the lightest and darkest ends too if text spans the whole gradient.