KFC ↗

KFC Gradient

#F40027

#C8001F

Text readability

Brand WarmBold Food

KFC Gradient is a warm and bold 2-colour linear gradient that runs from red (#F40027) to red (#C8001F) at 135°. It is inspired by KFC’s brand colours, a reference point for food interfaces. White text reads best on it, at a contrast ratio of 5.1:1 against the gradient’s average colour (AA). Check every point, not just the average →

Unofficial reference: inspired by KFC’s brand colours, which may differ from its official guidelines. The Gradients is not affiliated with or endorsed by KFC. KFC is a trademark of its owner. The CSS is free to use, but don’t use these colours to make your own product look like KFC’s. Terms

CSS

background: linear-gradient(135deg, #F40027, #C8001F);

Tailwind

bg-gradient-to-br from-[#F40027] to-[#C8001F]

Figma token

{
    "kfc": {
        "value": "linear-gradient(135deg, #F40027 0%, #C8001F 100%)",
        "type": "color"
    }
}

KFC Gradient for SwiftUI, Flutter, Android and more

The same gradient, same direction, ready for your app or design system.

let kfcGradient = LinearGradient(
    colors: [
        Color(red: 0.957, green: 0, blue: 0.153),
        Color(red: 0.784, green: 0, blue: 0.122)
    ],
    startPoint: UnitPoint(x: 0, y: 0),
    endPoint: UnitPoint(x: 1, y: 1)
)

// Usage
Rectangle().fill(kfcGradient)

val kfcColors = listOf(Color(0xFFF40027), Color(0xFFC8001F))

Modifier.drawBehind {
    drawRect(
        Brush.linearGradient(
            colors = kfcColors,
            start = Offset(size.width * 0f, size.height * 0f),
            end = Offset(size.width * 1f, size.height * 1f)
        )
    )
}

<!-- res/drawable/kfc_gradient.xml -->
<shape xmlns:android="http://schemas.android.com/apk/res/android"
    android:shape="rectangle">
    <gradient
        android:angle="315"
        android:startColor="#F40027"
        android:endColor="#C8001F"
        android:type="linear" />
</shape>

const kfcGradient = LinearGradient(
    begin: Alignment(-1, -1),
    end: Alignment(1, 1),
    colors: [Color(0xFFF40027), Color(0xFFC8001F)],
);

// Usage
Container(decoration: const BoxDecoration(gradient: kfcGradient))

import { LinearGradient } from 'expo-linear-gradient';

<LinearGradient
  colors={['#F40027', '#C8001F']}
  start={{ x: 0, y: 0 }}
  end={{ x: 1, y: 1 }}
  style={{ flex: 1 }}
/>

<svg xmlns="http://www.w3.org/2000/svg" width="1200" height="630" viewBox="0 0 1200 630">
  <defs>
    <linearGradient id="kfc" x1="0" y1="0" x2="1" y2="1">
      <stop offset="0%" stop-color="#F40027" />
      <stop offset="100%" stop-color="#C8001F" />
    </linearGradient>
  </defs>
  <rect width="100%" height="100%" fill="url(#kfc)" />
</svg>

:root {
  --kfc-1: #F40027;
  --kfc-2: #C8001F;
  --kfc-angle: 135deg;
  --kfc: linear-gradient(var(--kfc-angle), var(--kfc-1), var(--kfc-2));
}

.hero {
  background: var(--kfc);
}

$kfc-1: #F40027;
$kfc-2: #C8001F;
$kfc: linear-gradient(135deg, $kfc-1, $kfc-2);

@mixin kfc-bg {
  background: $kfc-1;
  background: $kfc;
}

Colours in the KFC Gradient

Stop	Name	HEX	RGB	HSL
1	Red	`#F40027`	`rgb(244, 0, 39)`	`hsl(350, 100%, 48%)`
2	Red	`#C8001F`	`rgb(200, 0, 31)`	`hsl(351, 100%, 39%)`

KFC Gradient in use

Build something beautifulA hero section on the KFC GradientGet started

Button

Card accentAs a border or progress bar

Gradient text

KFC Gradient variations

Reversed

Horizontal

Radial

Conic

Softer

Deeper

Smooth (OKLCH)

Hard stops

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Frequently asked questions

What are the hex codes for the KFC Gradient?

The KFC Gradient uses 2 colours: #F40027 and #C8001F, at an angle of 135°.

How do I use the KFC Gradient in CSS?

Paste background: linear-gradient(135deg, #F40027, #C8001F); into any element’s styles. For Tailwind, use the class list in the Tailwind block above.

What text colour works on the KFC Gradient?

White text has the best contrast, at 5.1:1 against the gradient’s average colour, which is AA. Check the lightest and darkest ends too if text spans the whole gradient.