Klarna ↗

Klarna-Inspired Pink Gradient

#FFA8CD

#C97EAE

Text readability

Brand WarmPastel Finance

Klarna-Inspired Pink Gradient is a warm and pastel 2-colour linear gradient that runs from pale pink (#FFA8CD) to light pink (#C97EAE) at 135°. It is inspired by Klarna’s brand colours, a reference point for finance interfaces. Black text reads best on it, at a contrast ratio of 9.2:1 against the gradient’s average colour (AAA). Check every point, not just the average →

Unofficial reference: inspired by Klarna’s brand colours, which may differ from its official guidelines. The Gradients is not affiliated with or endorsed by Klarna. Klarna is a trademark of its owner. The CSS is free to use, but don’t use these colours to make your own product look like Klarna’s. Terms

CSS

background: linear-gradient(135deg, #FFA8CD, #C97EAE);

Tailwind

bg-gradient-to-br from-[#FFA8CD] to-[#C97EAE]

Figma token

{
    "klarna-inspired-pink": {
        "value": "linear-gradient(135deg, #FFA8CD 0%, #C97EAE 100%)",
        "type": "color"
    }
}

Klarna-Inspired Pink Gradient for SwiftUI, Flutter, Android and more

The same gradient, same direction, ready for your app or design system.

let klarnaInspiredPinkGradient = LinearGradient(
    colors: [
        Color(red: 1, green: 0.659, blue: 0.804),
        Color(red: 0.788, green: 0.494, blue: 0.682)
    ],
    startPoint: UnitPoint(x: 0, y: 0),
    endPoint: UnitPoint(x: 1, y: 1)
)

// Usage
Rectangle().fill(klarnaInspiredPinkGradient)

val klarnaInspiredPinkColors = listOf(Color(0xFFFFA8CD), Color(0xFFC97EAE))

Modifier.drawBehind {
    drawRect(
        Brush.linearGradient(
            colors = klarnaInspiredPinkColors,
            start = Offset(size.width * 0f, size.height * 0f),
            end = Offset(size.width * 1f, size.height * 1f)
        )
    )
}

<!-- res/drawable/klarna-inspired-pink_gradient.xml -->
<shape xmlns:android="http://schemas.android.com/apk/res/android"
    android:shape="rectangle">
    <gradient
        android:angle="315"
        android:startColor="#FFA8CD"
        android:endColor="#C97EAE"
        android:type="linear" />
</shape>

const klarnaInspiredPinkGradient = LinearGradient(
    begin: Alignment(-1, -1),
    end: Alignment(1, 1),
    colors: [Color(0xFFFFA8CD), Color(0xFFC97EAE)],
);

// Usage
Container(decoration: const BoxDecoration(gradient: klarnaInspiredPinkGradient))

import { LinearGradient } from 'expo-linear-gradient';

<LinearGradient
  colors={['#FFA8CD', '#C97EAE']}
  start={{ x: 0, y: 0 }}
  end={{ x: 1, y: 1 }}
  style={{ flex: 1 }}
/>

<svg xmlns="http://www.w3.org/2000/svg" width="1200" height="630" viewBox="0 0 1200 630">
  <defs>
    <linearGradient id="klarna-inspired-pink" x1="0" y1="0" x2="1" y2="1">
      <stop offset="0%" stop-color="#FFA8CD" />
      <stop offset="100%" stop-color="#C97EAE" />
    </linearGradient>
  </defs>
  <rect width="100%" height="100%" fill="url(#klarna-inspired-pink)" />
</svg>

:root {
  --klarna-inspired-pink-1: #FFA8CD;
  --klarna-inspired-pink-2: #C97EAE;
  --klarna-inspired-pink-angle: 135deg;
  --klarna-inspired-pink: linear-gradient(var(--klarna-inspired-pink-angle), var(--klarna-inspired-pink-1), var(--klarna-inspired-pink-2));
}

.hero {
  background: var(--klarna-inspired-pink);
}

$klarna-inspired-pink-1: #FFA8CD;
$klarna-inspired-pink-2: #C97EAE;
$klarna-inspired-pink: linear-gradient(135deg, $klarna-inspired-pink-1, $klarna-inspired-pink-2);

@mixin klarna-inspired-pink-bg {
  background: $klarna-inspired-pink-1;
  background: $klarna-inspired-pink;
}

Colours in the Klarna-Inspired Pink Gradient

Stop	Name	HEX	RGB	HSL
1	Pale pink	`#FFA8CD`	`rgb(255, 168, 205)`	`hsl(334, 100%, 83%)`
2	Light pink	`#C97EAE`	`rgb(201, 126, 174)`	`hsl(322, 41%, 64%)`

Klarna-Inspired Pink Gradient in use

Build something beautifulA hero section on the Klarna-Inspired Pink GradientGet started

Button

Card accentAs a border or progress bar

Gradient text

Klarna-Inspired Pink Gradient variations

Reversed

Horizontal

Radial

Conic

Softer

Deeper

Smooth (OKLCH)

Hard stops

Download as an image

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Frequently asked questions

What are the hex codes for the Klarna-Inspired Pink Gradient?

The Klarna-Inspired Pink Gradient uses 2 colours: #FFA8CD and #C97EAE, at an angle of 135°.

How do I use the Klarna-Inspired Pink Gradient in CSS?

Paste background: linear-gradient(135deg, #FFA8CD, #C97EAE); into any element’s styles. For Tailwind, use the class list in the Tailwind block above.

What text colour works on the Klarna-Inspired Pink Gradient?

Black text has the best contrast, at 9.2:1 against the gradient’s average colour, which is AAA. Check the lightest and darkest ends too if text spans the whole gradient.