Vercel ↗

Vercel Gradient

#000000

#444444

Text readability

Brand DarkNeutral Tech

Vercel Gradient is a dark and neutral 2-colour linear gradient that runs from near-black (#000000) to charcoal (#444444) at 135°. It is inspired by Vercel’s brand colours, a reference point for tech interfaces. White text reads best on it, at a contrast ratio of 15.9:1 against the gradient’s average colour (AAA). Check every point, not just the average →

Unofficial reference: inspired by Vercel’s brand colours, which may differ from its official guidelines. The Gradients is not affiliated with or endorsed by Vercel. Vercel is a trademark of its owner. The CSS is free to use, but don’t use these colours to make your own product look like Vercel’s. Terms

CSS

background: linear-gradient(135deg, #000000, #444444);

Tailwind

bg-gradient-to-br from-[#000000] to-[#444444]

Figma token

{
    "vercel": {
        "value": "linear-gradient(135deg, #000000 0%, #444444 100%)",
        "type": "color"
    }
}

Vercel Gradient for SwiftUI, Flutter, Android and more

The same gradient, same direction, ready for your app or design system.

let vercelGradient = LinearGradient(
    colors: [
        Color(red: 0, green: 0, blue: 0),
        Color(red: 0.267, green: 0.267, blue: 0.267)
    ],
    startPoint: UnitPoint(x: 0, y: 0),
    endPoint: UnitPoint(x: 1, y: 1)
)

// Usage
Rectangle().fill(vercelGradient)

val vercelColors = listOf(Color(0xFF000000), Color(0xFF444444))

Modifier.drawBehind {
    drawRect(
        Brush.linearGradient(
            colors = vercelColors,
            start = Offset(size.width * 0f, size.height * 0f),
            end = Offset(size.width * 1f, size.height * 1f)
        )
    )
}

<!-- res/drawable/vercel_gradient.xml -->
<shape xmlns:android="http://schemas.android.com/apk/res/android"
    android:shape="rectangle">
    <gradient
        android:angle="315"
        android:startColor="#000000"
        android:endColor="#444444"
        android:type="linear" />
</shape>

const vercelGradient = LinearGradient(
    begin: Alignment(-1, -1),
    end: Alignment(1, 1),
    colors: [Color(0xFF000000), Color(0xFF444444)],
);

// Usage
Container(decoration: const BoxDecoration(gradient: vercelGradient))

import { LinearGradient } from 'expo-linear-gradient';

<LinearGradient
  colors={['#000000', '#444444']}
  start={{ x: 0, y: 0 }}
  end={{ x: 1, y: 1 }}
  style={{ flex: 1 }}
/>

<svg xmlns="http://www.w3.org/2000/svg" width="1200" height="630" viewBox="0 0 1200 630">
  <defs>
    <linearGradient id="vercel" x1="0" y1="0" x2="1" y2="1">
      <stop offset="0%" stop-color="#000000" />
      <stop offset="100%" stop-color="#444444" />
    </linearGradient>
  </defs>
  <rect width="100%" height="100%" fill="url(#vercel)" />
</svg>

:root {
  --vercel-1: #000000;
  --vercel-2: #444444;
  --vercel-angle: 135deg;
  --vercel: linear-gradient(var(--vercel-angle), var(--vercel-1), var(--vercel-2));
}

.hero {
  background: var(--vercel);
}

$vercel-1: #000000;
$vercel-2: #444444;
$vercel: linear-gradient(135deg, $vercel-1, $vercel-2);

@mixin vercel-bg {
  background: $vercel-1;
  background: $vercel;
}

Colours in the Vercel Gradient

Stop	Name	HEX	RGB	HSL
1	Near-black	`#000000`	`rgb(0, 0, 0)`	`hsl(0, 0%, 0%)`
2	Charcoal	`#444444`	`rgb(68, 68, 68)`	`hsl(0, 0%, 27%)`

Vercel Gradient in use

Build something beautifulA hero section on the Vercel GradientGet started

Button

Card accentAs a border or progress bar

Gradient text

Vercel Gradient variations

Reversed

Horizontal

Radial

Conic

Softer

Deeper

Smooth (OKLCH)

Hard stops

Download as an image

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Frequently asked questions

What are the hex codes for the Vercel Gradient?

The Vercel Gradient uses 2 colours: #000000 and #444444, at an angle of 135°.

How do I use the Vercel Gradient in CSS?

Paste background: linear-gradient(135deg, #000000, #444444); into any element’s styles. For Tailwind, use the class list in the Tailwind block above.

What text colour works on the Vercel Gradient?

White text has the best contrast, at 15.9:1 against the gradient’s average colour, which is AAA. Check the lightest and darkest ends too if text spans the whole gradient.