Media & Entertainment Gradients

About media & entertainment gradients

Media gradients run hotter and wider than tech ones. The job is not to recede behind a product but to be the product’s face among thirty other icons, which is why so many of them travel across half the colour wheel and finish somewhere saturated.

They work best where there is room: full-bleed heroes, app store screenshots, launch art. At small sizes the wide hue travel that makes them distinctive collapses into a muddy average, so tighten the range before putting one on a badge or a chart line.